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About

A research-led design studio.

We design, build and market websites around how people actually behave, backed by 20 years of design experience.

We started Behavitor because we kept seeing the same thing: websites shaped by opinions, then puzzled about why visitors leave. The fix is rarely more features. It is watching what people actually do, and removing what gets in their way.

Every project starts with evidence: analytics, search data and real people using the site. Every design decision should trace back to something we saw, and every change is measured after launch.

We keep the studio small on purpose. The people who research your site are the same people who design and build it, so nothing gets lost between a report and a redesign.

Experience
20 years in design
Approach
Research first, then design
Replies within
Two business days

How we work

Good design, applied to the web.

Useful

Every page has a job. We design around the tasks people came to do.

Understandable

Clear words and clear structure. Nobody should need instructions.

Honest

No dark patterns and no inflated promises. What you see is what you get.

Unobtrusive

Design steps back so your content and product can lead.

Long-lasting

Solid systems that age well, rather than trends that fade.

Thorough

Speed, accessibility and detail are part of the work, not extras.

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